This is for a business that purely targets youths around Australia to visit Melbourne for a great night out or a weekend expedition. What is the best way to advertise to interstate teenagers traveling towards Melbourne?
Ok what are most teens about or what do they have in common and what does Melbourne have to sell?
Teens aren't going to have large amounts of money so trying to sell hem caviar, champagne and other high end stuff isn't going to sell.
They can't drink or drive so don't sell.
So what are they into?
Music (rock or alternative as opposed to opera)
ShoppingWhat is the best way to advertise to interstate teenagers traveling towards Melbourne?
you need a viral marketing campaign that rewards word-of-mouth or something, you're not going to get through to many young people advertising conventionally.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment